Free tools
Practical utilities for e-commerce marketers. No signup, no watermarks. Built by the team behind PixelFox.
UTM Builder
Build tagged campaign URLs with clean, consistent UTM parameters.
Ads Profit Calculator
ROAS, CPA and break-even: see whether your ad spend actually makes money.
Event Code Generator
Ready-to-send Meta CAPI, GA4 and TikTok event payloads from a simple form.
Ad Blocker Impact Calculator
Estimate how many conversions ad blockers hide from your pixels every month.
Tracking Checker
Scan any URL for installed pixels and tags, with extracted IDs.
Facebook Pixel Checker
Verify the Meta Pixel is installed and read its pixel ID.
DataLayer Generator
GA4-standard dataLayer snippets for your stack.
JSON Path Finder
Click a value in JSON, get its path.
Meta CAPI Diagnostics
Diagnose match quality and dedup issues, with the fix for each finding.
Event Tracking Tester
Fire real test events at your setup and get acceptance receipts.